ALLIANCE OF CONSTRUCTION NETWORKS
Alliance of Construction Networks (ACN) provides sector-specific networking and knowledge sharing through regular monthly breakfast events held at the RICs in London. There are three networks - Education Construction Network (ECN), Residential Construction Network (RCN) and Healthcare Construction Network (HCN) - with each network having a monthly networking breakfast event.
We have been working with the ACN for over two years on all their marketing for their breakfast events which occur three Thursdays of every month. Our role includes website design and maintenance, email marketing and social media event marketing, as well as organising speakers and collating information for the marketing material.
Email Marketing: We design and send out daily event eshots to the relevant networks on the ACN database using MailChimp. We ensure that their branding and tone of voice is consistent across all marketing channels.
Website Design & Maintenance: We designed the website to be clear and informative, as well as easy to use. The website is maintained by us ensuring that all the breakfast event details are regularly updated with the correct information and all the speaker profiles are complete.
Social Media: We post upcoming events on Social Media to co-inside with the eshots, using LinkedIn company page and groups, and Twitter.
Marketing Collateral: We produce any marketing collateral the ACN require, for example for the Conference which occurs every year or flyers for events the chairman is attending aside from his networking events.